The Unrivaled Rise of the 2025 Concours at Wynn Las Vegas: A New Benchmark in Automotive Excellence
Why The Quail’s Reign as the Premier Supercar Showcase May Be Over
For decades, the landscape of elite automotive gatherings has been dominated by a select few names. When enthusiasts, collectors, and manufacturers discuss the pinnacle of supercar debuts and concours d’elegance, the usual suspects emerge: Pebble Beach Concours d’Elegance, The Quail, Goodwood Festival of Speed, Amelia Island, and a handful of others. The Monterey Car Week in California has long been the undisputed capital of this world, culminating in the majestic spectacle of the Pebble Beach Concours itself. However, a tectonic shift has occurred within the automotive elite, challenging the established hierarchy in a way few believed possible just a year ago.
The Quail, a Motorsports Gathering, has long served as the essential prequel to the main Pebble event, offering a tantalizing glimpse of the industry’s latest marvels. For a burgeoning segment of the automotive world, particularly those captivated by late-model and next-generation hypercars, The Quail has already superseded its Sunday counterpart. These are the enthusiasts who find themselves disillusioned by the notion of “just another old car” and who no longer see the value in attending the main show. Furthermore, the abrupt departure of the Geneva International Auto Show left a gaping void in the supercar calendar—a void that The Quail attempted to fill, albeit with limited long-term success.
The historical significance of the Geneva show cannot be overstated. It was here that titans of the industry unveiled their halo vehicles to the world. The Lamborghini Aventador made its sensational debut in Geneva back in 2011, followed by the ultra-exclusive Veneno in 2013. The replacement for the Aventador, the Revuelto, received an online reveal, but the successor to the Huracán, the Temerario, made its first public appearance at The Quail in 2024. That same year, the seven-figure Fenomeno debuted at the same event, further cementing its reputation as a launchpad for luxury automakers. Bugatti showcased the Chiron in Geneva in 2016, but the subsequent hypercar icons, the Divo (2018) and the Mistral (2022), were both first unveiled at The Quail. This trend extends to countless other manufacturers, effectively transforming The Quail into the world’s premier showcase for these groundbreaking machines.
Until this past Halloween, I considered The Quail’s position in the global automotive landscape to be unassailable. Then, I attended the 2025 Las Vegas Concours (officially known as Concours at Wynn Las Vegas), and I must confess, the landscape has fundamentally changed. I attended the 2024 event as well, and while I had a pleasant time, it struck me as more provincial than prestigious. The cars were impressive, but they were largely the same participants we see year after year. To be candid, I likely wouldn’t have attended the 2025 event had I not been invited by Czinger for a project collaboration. However, I am profoundly grateful that I did, as what unfolded at the Wynn was nothing short of revolutionary.
The Concours at Wynn Las Vegas 2025: A New Definition of Luxury and Excess
The Wynn Las Vegas had an astounding 48 Bugatti Veyrons on the lawn in 2025. Yes, you read that correctly. Out of the total 450 Veyrons ever built, and the 100 that were sold in North America, 48 were assembled in Vegas. Actually, it was 49, as Bugatti brought a stunning white Vitesse Super Sport to celebrate the Veyron’s 20th anniversary, accompanied by a Bolide, Centodieci, Chiron Super Sport, Divo, Mistral, and a prototype of the upcoming 18-cylinder hybrid successor to the Chiron, the Tourbillon. Displaying more than 10 percent of all the Bugatti Veyrons ever produced in a single location is a feat that continues to leave me speechless.
The younger generation has an undeniable fascination with Pagani, and the 2025 Concours at Wynn Las Vegas did not disappoint. There were more than 40 Paganis in attendance. While I wasn’t able to get an exact count—I was admittedly too captivated by the Bugattis to keep track—there were several Zonda variants, including a rare Zonda Revolution (one of only five ever made), dozens of Huayras, a collection of Utopias, and—to the detriment of The Quail—the world debut of the Huayra Codalunga Speedster. Pagani plans to produce only 10 of these hypercars, each priced at an astronomical $7 million before taxes and tariffs. For those interested, the mint-green model hidden under a cover in Vegas belongs to none other than Apple founder, Tim Cook.
Even if these carbon-titanium extroverts are not your cup of tea, the significance of this event cannot be overstated. The 2025 Las Vegas Concours was not only the largest gathering of Pagani cars ever assembled in North America, but Horatio Pagani himself, honored onstage by emcee Justin Bell for his contributions to automotive design, and his team chose this venue to introduce a new vehicle. This decision speaks volumes. Moreover, the collection of over 40 Paganis exceeded the total number of cars the factory produces in a single year.
The Lamborghini section was equally breathtaking for enthusiasts of these Italian exotics. The 2025 Wynn Vegas Concours hosted the largest gathering of Lamborghini vehicles in history. Once again, I didn’t count them personally, but the rumored number was around 230. This constituted 230 of the total 600 cars present that Saturday. It was an absolutely mind-blowing spectacle. Among these 230 vehicles were a Veneno Coupe (one of only three publicly sold, with the factory retaining the fourth), a Sesto Elemento (one of ten), a Centenario coupe and convertible (20 of each), and a Reventón (one of 21). The last time I witnessed all these “few-offs” (as Lamborghini now calls them) displayed together was at the factory’s museum. It was a jaw-dropping panorama of precious, high-horsepower Italian metal and composite materials.
To maintain brevity, I must omit mention of the Koenigseggs, the Gumpert Apollo, the Czingers, the Nilu, the debut of the McLaren Project Endurance race car, all the cars that were actually judged (including a former and insane Pebble Beach Concours-winning 1929 Mercedes-Benz 680 S Barker Tourer 26/120/180, which also won best in show here), the HWA EVO, a Mercedes-AMG One, two Oldsmobile Aerotechs, and a McLaren F1. When you consider the sheer volume and rarity of the vehicles displayed—including hypercars, rare classics, and futuristic prototypes—it becomes clear that this was one hell of a car show.
The Future of Hypercar Showcases: Is It Time for a New King?
As I mingled with fellow attendees at the Wynn Vegas Concours, two distinct themes dominated the conversations. The first, and most commonly asked question, was: “How the hell are they going to top this next year?” I have no idea, but I wish the Wynn the best of luck. The second, and frankly far more intriguing, question was posed by the OEM carmakers themselves: “Should we even bother participating at The Quail next year?” This is a legitimate question. Perhaps it’s time to bid farewell to The Quail.
Few people realize the staggering cost associated with participating in The Quail. A single ticket cost $1,300 last year—and that was a courtesy price for legacy attendees, as they referred to them. First-time attendees paid $1,600. While this price point is undeniably expensive, it also costs OEMs roughly $400,000 to host a car on a show stand for just six hours. In contrast, the Vegas Concours charges about 1/20th of that. And if you want to attend, tickets cost only $100. That averages out to about $2 per Veyron on display. I spoke with three different manufacturers who openly questioned the necessity of ever attending The Quail again. They mused that perhaps Las Vegas and Moda Miami are now sufficient for their needs.
Moreover, for attendees, the hassle of navigating soul-crushing traffic between various events and paying heart-attack-inducing hotel prices is a thing of the past. A friend recently recounted paying $1,100 a night at a motel near Pebble Beach, with a minimum five-night stay. In Las Vegas, however, making dinner reservations is effortless, as the entire city is designed to host large-scale events.
This might sound far-fetched to some, but just a few years ago, Geneva was the undisputed epicenter of the supercar world. While I cannot predict the future with certainty, I can assure you that the Concours at Wynn Las Vegas is now firmly on my list of must-attend events. You should certainly add it to yours.
Join the Discussion: What do you think of the 2025 Las Vegas Concours?
The Unrivaled Rise of the 2025 Concours at Wynn Las Vegas: A New Benchmark in Automotive Excellence
Why The Quail’s Reign as the Premier Supercar Showcase May Be Over
For decades, the landscape of elite automotive gatherings has been dominated by a select few names. When enthusiasts, collectors, and manufacturers discuss the pinnacle of supercar debuts and concours d’elegance, the usual suspects emerge: Pebble Beach Concours d’Elegance, The Quail, Goodwood Festival of Speed, Amelia Island, and a handful of others. The Monterey Car Week in California has long been the undisputed capital of this world, culminating in the majestic spectacle of the Pebble Beach Concours itself. However, a tectonic shift has occurred within the automotive elite, challenging the established hierarchy in a way few believed possible just a year ago.
The Quail, a Motorsports Gathering, has long served as the essential prequel to the main Pebble event, offering a tantalizing glimpse of the industry’s latest marvels. For a burgeoning segment of the automotive world, particularly those captivated by late-model and next-generation hypercars, The Quail has already superseded its Sunday counterpart. These are the enthusiasts who find themselves disillusioned by the notion of “just another old car” and who no longer see the value in attending the main show. Furthermore, the abrupt departure of the Geneva International Auto Show left a gaping void in the supercar calendar—a void that The Quail attempted to fill, albeit with limited long-term success.
The historical significance of the Geneva show cannot be overstated. It was here that titans of the industry unveiled their halo vehicles to the world. The Lamborghini Aventador made its sensational debut in Geneva back in 2011, followed by the ultra-exclusive Veneno in 2013. The replacement for the Aventador, the Revuelto, received an online reveal, but the successor to the Huracán, the Temerario, made its first public appearance at The Quail in 2024. That same year, the seven-figure Fenomeno debuted at the same event, further cementing its reputation as a launchpad for luxury automakers. Bugatti showcased the Chiron in Geneva in 2016, but the subsequent hypercar icons, the Divo (2018) and the Mistral (2022), were both first unveiled at The Quail. This trend extends to countless other manufacturers, effectively transforming The Quail into the world’s premier showcase for these groundbreaking machines.
Until this past Halloween, I considered The Quail’s position in the global automotive landscape to be unassailable. Then, I attended the 2025 Las Vegas Concours (officially known as Concours at Wynn Las Vegas), and I must confess, the landscape has fundamentally changed. I attended the 2024 event as well, and while I had a pleasant time, it struck me as more provincial than prestigious. The cars were impressive, but they were largely the same participants we see year after year. To be candid, I likely wouldn’t have attended the 2025 event had I not been invited by Czinger for a project collaboration. However, I am profoundly grateful that I did, as what unfolded at the Wynn was nothing short of revolutionary.
